News
Shooting complete on “Dracula 3D”, the new film by Dario Argento.
DBW Communication provided both the team and the technology for shooting the film in S3D.Media World and Cayenne "Land on their Feet" for their 3D spot.
youmark.it
The electronic megastore returns to television with the campaign “Always land on your feet”, a communications cycle started in 2008 and created by Cayenne. However this time the national spot was filmed entirely with 3D technology and cameras.The concept to land on your feet refers to the added value that MediaWorld offers in terms of attention to the client before, during and after their purchase. Continue to read youmark.it
3D Advertising at MediaWorld Stores
La Gazzetta dello Sport
Pierluigi Bernasconi, CEO of MediaMarket (turnover 2,35 billion and 7500 employees) opens the door to 3D advertising with 3 spots released in August in 150 MediaWorld stores, investing 700 thousand euro in the production. The Director is Dario Piana, a veteran in advertising: "3D before Avatar was a rough technique with many technical problems. But after Cameron we can easily apply it to advertising.”Read the entire articleA successful experiment in 9 theaters. The magic of 3D. Enthusiastic fans in the cinema-stadium.
La Repubblica, 6 May 2010
You enter the cinema, take a seat, put your 3D glasses on. The lights go out, the screen lights up and… suddenly the movie theater turns into a stadium. Last night in 9 Italian cinemas Rome played Inter in 3D. Read the entire articlePassion, insults and disappointment. At the movies like in a curve.
Il Corriere della Sera, 6 May 2010
What makes the biggest impression are the flags: they wave out of the screen on top of the spectators heads, you can practically hear them swish above the ears of the fans cheering for the yellow-red team and with their faces sporting 3D glasses, three dimensional. But those flags are waving at the Olimpic stadium whereas the public is seated inside the Warner Moderno Cinema in Piazza della Republica in the center of Rome.One of the two Roman theaters involved in the experiment for the final of the Italian Cup, the other Parco de' Medici. Both cinemas transmitted on a three dimensional screen, contemporaneously with theaters in Milan, Vicenza and Parma. Read the entire article
3D stereoscopic group at the International Venice Film Festival
In the framework of the 66th edition of the International Venice Film FestivalEutelsat, the leading European satellite operator, has the pleasure to invite you to the press conference for the presentation of the 3D Stereoscopic Group – Life is more beautiful in 3D
Fra gli argomenti: New digital cinemas
Presentation of the digital cinema network for the distribution of contents in 2D and 3D via Eutelsat satellites
Monday, 7 September 2009 at 4.30pm
Venice Lido, Hotel Excelsior – 2nd floor, Sala Burano
Speakers:
Luigi Cuciniello, Organization Director Venice Film Festival
Olivier Millies-Lacroix, Commercial Director Eutelsat
Walter Munarini, Director Open Sky
Stefano Rebechi, CEO DBW Communication
Angelo D'Alessio, International Director SMPTE
Moderator: Raffaele Barberio, Raffaele Barberio, Director Key4Biz
Exceptional Live Broadcast in 3D
Julien Clerc in concert
Festival Le Nuits de Fourvière
Live at the Gran Teatro Romano
16 July 2009 at 9.30pm
Together with the development of digital technology in the movie theaters, 3D confers the transmission of live events in HD in a completely new dimension.
This extraordinary technology offers the spectator a rich and unique experience, very similar to a real performance in front of the stage.
Rome’s Celebration of Water and Energy in 3D
For the first time a live outdoor event was transmitted in 3D-HD stereo via satellite: it was the celebration of water and energy in Rome.
The performance “Rome the City of Water and Light”, was an event open to the public transmitted live via satellite in 3D-HD by the 3D Stereoscopic Group.
On the occasion of the 100 year celebration of Rome’s multiservice company ACEA, la performance, conceived by Valerio Festi, took place on a large stage between the Pincio and the obelisk of Piazza del Popolo and was transmitted via satellite on a 3D maxi screen to the jetty of Ostia.
To realize this spectacular premier the following was used: a 3D maxi screen of approximately 40 square meters; the distribution of more than 3000 3D glasses to the public; two projectors for the reproduction of 3D HD stereo contents.
Responsible for the realization of this unique transmission: the international operator Eutelsat who offered its Atlantic Bird 3 satellite; DBW Communication specialized in the production of stereoscopic filming; Open-Sky specialized in the transmission, reception via satellite and relative integration with digital 3d screening systems.
